The New IQ: Change, Reflect, Reset
Change
Change has been coming fast and furious. In one way or another, we have all experienced a form of change as of late. In the midst, we have acquired time, and at IQ Capital, we have taken this time to reflect and reset.
Reflect
Since our inception over 14 years ago, we have developed a unique service, tailored to you and your financial affairs. We are engaged, we share our knowledge, and while we are proud of our achievements, we are humble - we let our offerings do the talking. We are proud of our team of emotive and energetic experts who love what they do and are committed to supporting our clients navigate the often complex world of finance. We are a community. We have worked hard to establish IQ Capital. Now, we’re entering a new beginning.
Reset
To reset means to set again or differently. We have combined our wealth of knowledge and experience to establish our goals as a company further. Who are we? What does IQ mean? How can we continue to be the best advisors for you? The result: a rebrand, consisting of a brand spanking new logo and a rejuvenated voice to truly represent who we are: IQ Capital.
For 14 years, our logo has remained the same. Yet, we have grown, we have developed, and we have established ourselves in the industry. During our time of reflection, we discovered the new meaning of IQ Capital. We concluded that our logo no longer represented the quality of our services and staff or the longevity of our brand. With that said, we’re excited to introduce The New IQ.
Every brand has a story.
The New IQ is ours.
The Story
We have heard the term ‘we are all in this together’ a million times as of late, but here at IQ Capital, we are creating a new type of together. Our goal has also been to take our clients on a journey to a better future, so it only makes sense that the I represents our four pillars: education, guidance, our people and our philosophy. From our sales team to our directors, we all strive to educate our clients. That’s what we are here for. We are here to show you what is possible with what you have. We are in existence because of what we know, and we are here to guide you to achieve your dreams. Our people are not only our team but our clients. We change lives for our people, and that’s what makes us tick. Our philosophy is what we do and how we do it that sets us apart. Hard work speaks louder than words, and the accolades we receive in our industry are a nod to our expertise and dedicated approach. With a rebrand comes a fresh new vision, and that’s what the Q represents: the future.
While COVID-19 lockdowns are gradually easing, anxiety about the world’s social and economic prospects continue to linger. Many have landed in an uncertain financial spot leading to questions such as, “what’s next?” and “we want to understand our finances better but aren’t sure how or what to do?”. Us here at IQ Capital will continue to provide up to date and level headed advice to ensure we are constantly educated through this new and exciting time.